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Our Process: How We Collaborate to Build Exceptional Brands.

At Brand Auditors, we believe your business’s story deserves more than a one-size-fits-all approach. What sets us apart? We’re locals who truly understand your world, your audience, and the unique challenges you face. Branding can feel overwhelming - but it doesn’t have to be. We keep it simple, strategic, and grounded in what matters most: your story, your audience, and your future. We don’t just point out problems - we explain why they matter and what to do about them. No jargon. No complicated graphs. Just clear direction and smart ideas you can act on.


We believe branding isn’t just how your business looks - it’s how it feels to your customers. Our brand audit helps you reconnect with your story, simplify your message, and strengthen the way your brand shows up in the world. Because when your brand feels right, the rest starts to fall into place. With our expert guidance, you’ll always know the next steps to take to connect, engage, and thrive in a competitive landscape. The simple 4-stage brand audit process helps you uncover opportunities, align your brand with your goals, and move forward with confidence.


What makes our brand auditing process truly unique is our ability to align strategy with authenticity. We don’t just assess; we envision the possibilities and craft actionable recommendations that resonate with your brand’s essence. Our team combines analytical precision with creative foresight to ensure your brand not only stands out in the market but also connects deeply with your audience. Whether you’re aiming to strengthen your competitive edge, reposition your brand for growth, or simply gain clarity on your current standing, our expertise is the cornerstone of success. 


With over 25 years of industry knowledge, innovative techniques, and a commitment to excellence, we empower you to make informed decisions that drive meaningful impact in your business. Together, we’ll build a brand foundation for your business's future that’s as enduring as it is exceptional.

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The Brand Auditors - Audit Process.

One: The Audit Questionnaire.

We start by getting a clear picture of your current brand. You’ll complete our proprietary online brand audit questionnaire, and we’ll combine your insights with our expert analysis to understand where your brand stands.

This includes:

  • Reviewing your logo, visuals, and website
  • Looking at your messaging and customer experience
  • Assessing brand consistency across your channels.

Two: The Findings Report.

We believe branding goes beyond visuals - it's about the connection you build with your audience. Our process helps you uncover your brand's true essence, refine your message, and create a presence that resonates deeply. 

You’ll receive a custom Brand Audit Report highlighting:

  • What’s working well
  • What’s outdated, unclear, or inconsistent
  • Where there are gaps or opportunities.

Three: The Strategy Session.

Next, we dive into strategy. In a dedicated 1:1 video session, we'll take you through the findings step-by-step and collaborate to identify the best next moves tailored to your goals, resources, and audience. 


It's a hands-on conversation and white boarding, focused on simplifying the complex. No overwhelming charts or jargon - just practical solutions, recommendations and innovative ideas that align with your brand’s vision. Together, we’ll map out clear, actionable steps that put you in the driver’s seat for your brand’s growth.

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Four: The Future Action Plan.

If you're planning a rebrand, visual refresh, or refining customer touchpoints, we've got you covered. We’ll create a tailored action plan designed around your unique needs, ensuring every detail is optimised for impact.


With clear recommendations and actionable insights, you'll have a solid roadmap forward even if you're collaborating with your own designer or internal team. Our process is built on simplicity, transparency, and creativity, so you can focus on what matters most: building a brand that inspires

The BA Lounge: Don’t Miss a Single Beat.

Step into a time machine for branding tips that are as timeless as a mixtape. Gnarly insights into modern branding trends. Totally rad freebies like guides and quizzes to level up your brand and sneak peeks, lucky dips and special offers just for subscribers.

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